In response to the discussion about racist names and concepts, the German brand Knorr is changing the name of its gypsy sauce. The new name will be Paprika sauce Ungarian Art, Hungarian paprika sauce. The parent group Unilever informs the German media that the sauce will be on the shelves under the new name within a few weeks.
“Since the term gypsy sauce can be viewed as negative, we decided to give the sauce a new name,” says the food group.
The Central Council of German Sinti and Roma welcomes the decision. “It is good that Knorr is responding to the objections of so many people,” said chairman Romani Rose to Bild am Sontag magazine. The name has long been criticized.
The Council is very concerned about the growing racism to which Roma and Sinti are exposed in Germany and other European countries. “For us, the names gypsy sauce and gypsy schnitzel are not at the top of our priority list.”
He is much more concerned about singing “Gypsies” or “Jews” in order to insult them, for example in football stadiums.